Reviewed · MEMPHIS

Memphis Mojo Bus Tour

★ 5.0 · 1,476 reviews 1 hour 30 minutes to 3 hours (approx.) From $43 Operated by Backbeat Tours · Bookable on Viator
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Memphis Mojo Bus Tour puts a live musician in front of you, not just a guide with a microphone. As you roll from Beale Street to Stax, your host sings songs tied to Elvis, B.B. King, Jerry Lee Lewis, Otis Redding, and others, while adding jokes and local history.

I like the mix of music and sightseeing, and I like how much ground you cover without wearing out your feet. Guides such as Cecil, Taylor, Andrew, and Tyler have earned praise for their singing and storytelling. The main drawback is that the tour can lean heavily toward Elvis, and it does not go to Graceland.

Key points to know before you book

Memphis Mojo Bus Tour - Key points to know before you book

  • Live music on the bus: Your guide sings and may play guitar while the bus moves through Memphis.
  • A broad Memphis route: See Beale Street, Cotton Row, the Peabody Hotel, Overton Park, Stax, the Lorraine Motel, and other key places.
  • Sun Studio and Stax are optional: Admission is included only if you select the proper booking option.
  • A useful first-day tour: The route gives you a quick look at the city and helps you choose which sites deserve a longer visit.
  • Small enough to feel personal: The bus holds a maximum of 36 people, though the exact group size can vary.
  • Arrive early: The bus may wait only about five minutes, and late arrivals may not receive a refund.

A music lesson that happens while Memphis rolls past

Memphis Mojo Bus Tour - A music lesson that happens while Memphis rolls past

The Mojo Tour is best understood as a moving concert with a history lesson attached. You sit on a bus, listen to stories, and watch Memphis landmarks pass outside the windows. Then the guide breaks into a song that connects the place, artist, and era.

That format gives the tour its appeal. Memphis has several music districts and historic sites spread across the city, so walking between them is not practical. The bus handles the distance while your guide keeps the experience lively.

You can expect a mix of blues, rock ’n’ roll, and Southern soul. The emphasis varies by guide. Taylor has performed songs linked to Elvis, B.B. King, Jerry Lee Lewis, and Carl Perkins. Cecil has been praised for combining singing, comedy, and clear explanations. Andrew, Tyler, and other hosts have also been singled out for strong performances and useful local context.

The tone is upbeat, but the subject matter is not always light. The route includes the Lorraine Motel and the 1968 sanitation strike, so the tour also deals with the assassination of Rev. Dr. Martin Luther King Jr. That section gives the music story a wider frame. Memphis was not only a recording center. It was also a city shaped by racial conflict, labor struggles, religion, and the civil rights movement.

Starting on Beale Street with W.C. Handy

The tour begins and ends at Alfred’s on Beale, at 197 Beale Street. Beale is the natural starting point. It is the city’s best-known music street and the place where the tour’s blues theme becomes real before you even board.

Early commentary covers W.C. Handy, often called the Father of the Blues. This is a useful introduction because Handy helped bring blues music to a wider audience through written compositions and performances. You also get a sense of why Beale became so important to Memphis music.

Do not treat the opening stop as a long visit. The listed time at Beale Street is about five minutes, and the tour then continues by bus. You are getting orientation and context, not a full guided walk through every club and storefront.

That is a good reason to return to Beale Street on your own later. Use the bus tour to learn the names and connections, then come back when you have time to explore at street level.

Cotton Row, the Mississippi River, and Memphis commerce

Memphis Mojo Bus Tour - Cotton Row, the Mississippi River, and Memphis commerce

The route moves beyond music venues to the city’s older commercial foundations. You hear about the grand hotel tradition, including the Peabody Hotel, and the Cotton Exchange and Cotton Row.

These stops explain why Memphis grew into an important trading city. Cotton, shipping, rail connections, and the Mississippi River all helped shape the city before recording studios made it famous around the world.

You will not be getting an extended museum lecture at each location. The bus format favors short explanations tied to what you can see from the road. That works well if you want a first look at Memphis, but it may feel brief if your main interest is architecture or commercial history.

The Mississippi River section adds important context. Memphis music did not develop in isolation. The river connected people, goods, sounds, and ideas across the South. That connection helps explain why blues, gospel, rock ’n’ roll, and soul could all take root here.

Elvis, Sun Studio, and the tour’s strongest musical pull

Memphis Mojo Bus Tour - Elvis, Sun Studio, and the tour’s strongest musical pull

Elvis is a major part of the Mojo Tour. You hear about the Presley family’s first real home in Memphis and visit the area connected with Sun Studio, often described as the birthplace of rock ’n’ roll.

Sun Studio is an optional paid admission unless you choose a package that includes it. This matters when comparing prices. The basic tour gives you the bus experience and exterior or drive-by context, while the upgraded option combines the ride with a dedicated studio visit.

I think the Sun Studio add-on makes sense for first-time visitors who want more than a quick look from the bus. The studio is central to the early careers of Elvis Presley, Johnny Cash, Jerry Lee Lewis, and Carl Perkins. The bus tour gives you the musical story; the studio option gives you a closer look at the recording place itself.

Still, keep your expectations clear. The Mojo Tour is not a substitute for a full Graceland visit. Several people have been surprised that the route does not go by Graceland, and the tour company does not present it as a Graceland tour.

If Elvis is your main reason for visiting Memphis, plan Graceland separately. If you want to understand how Elvis fits into the larger Memphis sound, the Mojo Tour does a better job because it also covers blues and soul.

A few more Tennessee days worth weighing up

Overton Park Shell and Elvis’s first concert

The bus makes a short stop at Overton Park Shell when time and weather allow. The stop lasts about 10 minutes, and the site is linked to the story of Elvis’s first concert.

This is one of the more appealing moments for music fans because the setting connects a physical place with an early performance. You are not just hearing that Elvis started in Memphis. You are seeing one of the city’s outdoor music spaces tied to his rise.

The phrase when available matters. Weather and scheduling can affect the stop, so do not count on a long visit or a guaranteed walk around the site. Think of it as a brief pause and photo opportunity within a moving tour.

The route also includes Overton Square and Lafayette’s. These places widen the story beyond the most famous names. Memphis music is not only about historic studios. It also lives in performance spaces, neighborhoods, and local venues.

Stax and the sound of Southern soul

The Stax section is essential if you want a balanced look at Memphis music. Stax helped define Southern soul through artists such as Otis Redding, Sam & Dave, the Staples Singers, Booker T. and the M.G.’s, and many others.

The bus explains the role of the studio and the musicians connected with it. You get a sense of how the sound differed from the early rock ’n’ roll story around Sun Studio. That contrast is one of the tour’s strengths: Memphis produced more than one kind of musical revolution.

Admission to the Stax Museum is optional and included only with the appropriate booking option. If you choose that add-on, allow extra time for the museum visit. If you stay with the basic bus ride, you receive the context without the full museum experience.

For many people, Stax is the part of the tour that keeps the story from becoming an Elvis-only trip. If your playlist leans toward soul, gospel, or rhythm and blues, check the ticket option carefully before booking.

The Lorraine Motel and Memphis’s civil rights story

The route includes the Lorraine Motel and the story of the 1968 sanitation strike and the assassination of Rev. Dr. Martin Luther King Jr. You also pass the National Civil Rights Museum area.

This section changes the mood. The tour’s jokes and music give way to a painful part of Memphis history. A strong guide handles that shift with care, and the best accounts connect the events to the city’s social and political life rather than treating them as a quick landmark stop.

You may not have time to enter the National Civil Rights Museum during the bus tour. The listed route focuses on viewing the area and hearing the story from the bus. If this subject is important to you, schedule the museum separately.

The tour can also touch on the moving detail of Dr. King’s final hours, including the connection to the song Take My Hand, Precious Lord. That moment shows how music and civil rights history meet in Memphis, not as separate subjects but as parts of the same city story.

What the $43.90 price gives you

At $43.90 per person, the tour is priced above a simple sightseeing bus ride but below the cost of booking several major attractions separately. You are paying for transportation, a guide who performs live, narration, local history, and a route covering several parts of Memphis.

The value is strongest if you are visiting for a short stay or want an overview before choosing which museums and studios to visit. Driving between Beale Street, Overton Park, Stax, the riverfront, and other sites saves time and energy.

The price does not automatically include Sun Studio or Stax Museum admission. Read the option details before paying, since the included attraction can change the total value considerably.

I would book the basic tour for a first look at Memphis and add Sun Studio if you are especially interested in early rock ’n’ roll. Consider the Stax option if Southern soul matters more to you. Buying both may suit serious music fans, but you should allow enough time for the added visits.

Timing, comfort, and practical details

The experience lasts roughly 1.5 to 3 hours. That wide range likely reflects the selected option, traffic, timing, and any added attraction visit. Plan a flexible part of your day rather than scheduling a tight appointment immediately afterward.

The bus holds no more than 36 people. That is not a private tour, but it keeps the group smaller than a large coach outing. The ride itself is part of the entertainment, with music and commentary continuing as you move through the city.

There may not be a restroom stop at Overton Park, despite what you might expect from the route. Use the facilities before boarding. The tour returns to Alfred’s, but you should not count on an easy mid-tour break.

Parking is available in nearby garages and open lots. The closest listed garage is about two blocks away at 149 Peabody Place, next to the Hampton Inn. Metered street parking may also be available on nearby streets, but arrive early rather than trying to squeeze in at the last minute.

You need to meet at Alfred’s on Beale Street. Hotel pickup and drop-off are not included. Service animals are allowed, and most people can participate.

The most important practical tip is simple: arrive early. The bus may wait only five minutes. A late arrival can mean missing the tour without a refund, even if you call ahead.

Who will enjoy the Mojo Tour most

I would recommend this tour to first-time Memphis visitors who want a quick orientation with more personality than a standard narrated bus ride. The live singing gives the route a strong sense of place, and the guide can connect names, songs, studios, and neighborhoods in a way that a printed map cannot.

It also suits families and mixed-age groups. Children may not follow every historical detail, but the music and comedy help keep the ride moving. Solo visitors and couples can enjoy it without needing to arrange a full day around separate attractions.

Music fans should pay close attention to the ticket options. The basic ride covers many landmarks, but Sun Studio and Stax Museum give you a fuller experience at the places themselves.

You may want another type of tour if you dislike group sightseeing, need long visits at each stop, or want a tour centered only on civil rights history. You may also be disappointed if you expect Graceland to be included or want a detailed walking tour of Beale Street.

Booking, cancellation, and the final call

The tour offers free cancellation if you cancel at least 24 hours before the start time. Changes or cancellations inside that window are not refunded. Poor weather or failure to reach the minimum number of participants can also lead to a rescheduled experience or a full refund.

I would book the Memphis Mojo Bus Tour if you want music performed live, a broad look at Memphis, and an entertaining introduction to the city’s blues, rock ’n’ roll, and soul story. Choose Sun Studio or Stax admission based on your interests, and arrange Graceland or the Civil Rights Museum separately if they are priorities.

Skip it if you want quiet, lengthy museum visits or a tour focused on one subject alone. For most first-time visitors, though, the combination of singing, jokes, landmarks, and serious history makes this a useful opening chapter in a Memphis visit.

FAQ

Where does the Memphis Mojo Bus Tour begin?

The tour begins at Alfred’s on Beale, 197 Beale Street, Memphis, Tennessee. It also ends back at the same meeting point.

How long does the tour last?

The experience lasts approximately 1.5 to 3 hours, depending on the selected option and timing.

Is Sun Studio admission included?

Sun Studio admission is included only if you select the option that includes it. It is not included in the basic tour price.

Is Stax Museum admission included?

Stax Museum admission is included only with the appropriate selected option. Otherwise, admission is not included.

Does the tour go to Graceland?

No. Graceland is not included on the route. The tour covers other Memphis music locations, including Beale Street, Sun Studio, Stax, Overton Park, and the early Presley home.

How many people can join the tour?

The tour has a maximum capacity of 36 people.

What happens if I need to cancel?

You can receive a full refund if you cancel at least 24 hours before the experience start time. Cancellations made less than 24 hours in advance are not refunded.

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